Brook Hill’s Entrepreneurship class has been learning about the design process and this week they had the opportunity to bring their research and ideas together in a pitch to faculty and staff members.

Students have been given the challenge to identify a problem, invent a solution and then package it into a workable business model as a part of their hands-on approach to studying business in the classroom this semester. Each group was given the opportunity to make their pitch in front of a small focus group of faculty and staff who gave feedback on their design, and product.

As the semester continues to unfold, students will move through the process of creating a product and business model that can be pitched to venture capitalists for real-life experience in the business world.

As a bit of a “start-up” ourselves, we’re hoping that this class and exercises like this across our curriculum and campus will challenge our students to dream and think outside the box!