This policy offers an explanation of the extensive precautions The Brook Hill School takes to protect your personal information.
What personally identifiable information is collected from you through www.brookhill.org,
- How the information may be used and with whom it may be shared;
- What choices are available to you regarding the use of your information;
- The security procedures Brook Hill has in place to protect the misuse of your information; and
- How you can correct any inaccuracies in your information.
Links to Other Sites
Our site contains links to other websites maintained or controlled by third parties. Please note that when you click on one of these links, you are entering another website for which the school has no responsibility. We encourage you to read the privacy notices on all third party sites as their policies may be different than ours.
We may also provide social media features that enable you to share information with your social networks and to interact with the school on various social media sites. Please note that when you share your information on these social media sites, you are entering a third party site for which the school has no responsibility. In addition, your use of these features may result in the collection or sharing of information about you, depending on the feature, by the third party social media site. We encourage you to review the privacy policies, notices and settings on the social media sites with which you interact to make sure you understand the information that may be collected, used, and shared by those sites.
Information Collection, Use, and Sharing
Personal information is any information that personally identifies you or from which you could be identified. This may include information related to you that can be identified, directly or indirectly, by reference to an identifier such as an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental economic, cultural, or social identify of you.
The school collects aggregate data about how users interact with the website. This information is collected by Google on behalf of the school. Before storage, the last byte of the user’s IP address is removed, ensuring that this data is not sufficient for identifying and tracking individual users.
- Session cookies do not stay on your computer after you close your browser.
- Persistent cookies remain on your computer until you delete them or they expire.
The school’s website makes use of session cookies when a user logs in using their ID and Password. When a user is logged in they are individually identifiable to the web server through these cookies.
Web beacons (also known as pixel tags, internet tags, clear GIFs, or single-pixel GIFs) and embedded scripts are other technologies that we use on our websites and in our applications, as well as in some of our emails and ads.
Web beacons (or “tags”) are bits of programming code included in web pages, emails, and ads that notify us (or the companies that help us run our business) when those web pages, emails, or ads have been viewed or clicked on. Embedded scripts are bits of programming code included within some of our web pages that measure how you use those web pages, such as which links you click on. We use this information to improve our websites and online services, tailor our websites and online services to your likely interests, and conduct market research.
Advertising and Retargeting on Third-Party Websites
The school contracts with service providers to place ads on websites owned by third parties. These service providers may send third-party cookies from—and use web beacons on—their websites, as well as on the school’s website. These cookies and web beacons may enable the school to collect information about the pages you viewed and the links you clicked on in order to target paid media advertising. At times, these third-party websites may advertise to previous visitors that visited the school’s website but did not complete a task on our site, for example, finishing a contact form to make an inquiry.
Most web browsers include a “Do Not Track” feature that offers you the ability to inform websites and ad networks that you do not want your online activities tracked.
Recording Log-in Data
When you log in to the school’s website, we store a unique random number as a session cookie. As a user loads each subsequent page, that number is used to verify and track that you are logged in by the unique random number assigned. This session cookie is stored until you log out or the browser window is closed.
Internet Protocol (IP) Address
We collect an IP address from all visitors to our site. An IP address is a number that is automatically assigned to your computer when you use the Internet. We use IP addresses to help diagnose problems with our server, monitor security of information technology systems, administer our site, and deliver personalized content to users based on factors such as geographic location and behavior while on our site.
If you post, comment, indicate interest or complaint, or share personal information, including photographs, to any public forum on a school site, social network, blog, or other such forum, please be aware that any information you submit can be read, viewed, collected, or used by other users, and could be used to contact you, send you unsolicited messages, or for purposes over which neither you nor the school have control. The school is not responsible for the personal information you choose to provide in these forums.
We will not facilitate the merging of your personally identifiable information with non-personally identifiable information collected through any advertising product or feature unless we notify you, and obtain your consent to, that merger.
School Use of Information
Your personal information will only be used for academic or philanthropic purposes directly connected to or approved by the school, which may include but not be limited to, information related to school programs and services. We may share your personal information with the school and our vendors for the purpose of performing school business.
Third Party Use of Information
Unless otherwise required by law, we will not share your personal information with any other individual or organization, except in the following circumstances:
- Consent. We may disclose your information to third parties if we have your consent to do so.
- Service Providers. We enter into contracts with third parties to support our operations. In such cases, we may share your information with such third parties who are obligated to safeguard the information in the same manner as the school.
- Required by Law. We will share your information with third parties to the extent we are required to do so by law, court order, or subpoena.
- De-Identified and Aggregate Information. We use and disclose information about our customers and payees in de-identified or aggregate form without limitation.
Your Access to and Control Over Data Collection
You can use Google Ads Settings to manage the Google ads you see and opt-out of interest-based ads. Even if you opt-out of interest-based ads, you may still see ads based on factors such as your general location derived from your IP address, your browser type and recent, previous searches related to your current search.
You can also opt-out of anonymous website and/or application traffic behavior by clicking on the following opt-out privacy links:
- Adobe Analytics Opt-Out: https://www.adobe.com/privacy/opt-out.html
- Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
You can also opt-out from email communication from the school following the opt-out instructions included in emails sent to you or by contacting us at [email protected] or 903-894-5000. You ay also contact us via email or telephone to:
- Review your personal information that Brook HIll has on record, if any;
- Change/correct any of your personal information we have collected;
- Instruct us to delete any of your personal information we have collected; or
- Express any concern you have about our collection, use or maintenance of your personal information.
The school implements appropriate technical and organizational security measures to protect your information when you transmit it to us that ensure a level of security appropriate to the risks presented by the processing and the nature of the data to be protected, and when we store it on our information technology systems. While we strive to protect your information, we cannot ensure or warrant the security of such information.
Wherever the school collects sensitive personal or financial information (such as credit card data, contact information, etc.), that information is encrypted and transmitted to us in a secure way. You can verify that your information is being transmitted securely by looking for a closed lock icon at the bottom of your web browser, or looking for “https” at the beginning of the web address.
In addition to using encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (e.g. billing, event registration, or customer service) are granted access to personally identifiable information. Additionally, the computers/servers in which we store personally identifiable information are also kept in a secure, access-controlled environment.
Retention and Destruction of Your Information
Your information will be retained by the school in accordance with any applicable retention periods in its record retention policies. Your information will be destroyed upon your request or after the expiration of the applicable retention period, whichever is later. The manner of destruction shall be appropriate to preserve and ensure the confidentiality of your information given the level of sensitivity, value and criticality to the school.
Your Rights and Contact Information
Subject to all applicable laws, you have the right to request access to, a copy of, rectification, restriction in the use of, or erasure of your information. The erasure of your information shall be subject to any applicable retention periods in its record retention policies. You also have the right to withdraw consent to the use of your information, without affecting the lawfulness of the school’s use of the information prior to receipt of your request. You may exercise these rights by contacting the marketing office at 903-894-5000 or [email protected]
Information collected in the European Union will be transferred out of the European Union to the school. If you feel the University has not complied with applicable foreign laws regulating such information, you have the right to file a complaint with the appropriate supervisory authority in the European Union.